Got a product, bit of funding, maybe even some traction?
Now it's time to let the world know.
IMPACT 17 is looking for high caliber, early stage startups to pitch in front of an audience of C-levels, digital marketers and investors at Internet Marketing Association;s flagship event in Las Vegas. If you think you got what it takes, apply today!
About IMPACT17
The BEST and longest-running Internet Marketing Conference!
BY
IMPACT17 Las Vegas will be the place to be. You can supercharge your career, increase your professional network and have great fun doing it! Stunning location, fine food and amazing speakers make IMPACT17 the one marketing event to attend this year.
Past IMPACT Conferences
Internet Marketing Conference Topics
At this year's event, you can learn about these topics and more!
- Social Media Marketing
- Website Innovations and APIs
- Mobile Platform Marketing
- Podcast and Rich Media
- Retargeting Strategies
- Email Marketing
- Customer Acquisition
- Brand Storytelling
- Omni-Channel Marketing
- PPC Program Optimization
- Marketing Automation
- Digital Marketing Strategy
- Conversion Rate Enhancement
- Content Marketing
- Data Analysis
- Campaign Planning
- Organizational Leadership
- Executive Networking
- Channel Marketing
- Earned Media
Welcome Bash
Intrigue, Wynn
We’re very excited about IMPACT17, the one marketing conference you must attend! This year’s event will kick off with a welcome bash at the incredible Intrigue ultra-lounge at the Wynn, offering 14,000 square feet of stunning interiors and high-energy excitement bathed in state-of- the-art light and sound.
The Venue
Enclave
IMPACT17 will be held at Enclave, the brand-new, 5-star, 75,000-square-foot conference center in Las Vegas. At IMPACT17, you’ll be treated to amazing content from well-known speakers and topnotch networking with some of the most elite marketing leaders available anywhere. This year’s version will be the best yet! More than 75 speakers will share insights and unique perspectives. Also, as expected with IMPACT, there will be many surprises and unique experiences as part of the event.
Accommodations
Encore
All of our guests will be treated to luxurious accommodations at Encore, recently named the best hotel in Las Vegas by Condé Nast Traveler magazine’s 29th Annual Readers’ Choice Awards.
Conference Schedule
DAY 1 | Thursday, Sep 28
Intrigue, Wynn Las Vegas
3131 S Las Vegas Blvd,
Las Vegas, NV 89109
Map & Directions
- Welcome Reception4:30 PM
- Keynotes5:00 PM
Marcie Merriman, Executive Director, Ernst & Young
Move Over, Millennials; Make Way for Gen Z
Jason Neubauer
How Brands Win Gen Z With Content Marketing
Alex Gray, Skylight Global
IMA Life Experience
Claudio Ludovisi, VP, Head of Strategy & Business Planning, ABC Entertainment, Disney ABC Television Group
Who are your biggest fans? Identifying, reaching and empowering them can make all the difference in marketing your brand to success
John Costello, Corporate VP Business Development & Government Relations, Microsemi Corporation
Microsemi – A history of bold decisions/Executive Hoodlum – Negotiating on the Corner of Main and Mean
Dr. Bruce Hensel, NBC TV / Cloudbreak
Telehealth
Health in Digital Panel
Moderated by Dr. Bruce Hensel, Chief Medical Health and Science Editor, NBC TV, Chief Medical Officer, Cloudbreak - Ian Kalin, Chief Data Officer, eHealth - Charlotte Doepker, VP Marketing, Keenan
Welcome from IMA Global Chairman and Founder, Sinan Kanatsiz
- Networking and Entertainment6:30 PM
DAY 2 | Friday Morning, Sep 29
Enclave Conference Center
5810 S. Eastern Avenue
Las Vegas, NV 89119
Map & Directions
- Bus Transfer 8:00 AM
From Encore to Enclave
- Breakfast and Exhibitor Showcase8:30 AM
- Morning Program10:00 AM
Welcome Home Troops - Color Guard
Sue Rebar, Founder & President, Welcome Home Troops
Welcome Home Troops Post 9-11 Memorial
Andrea Ward, CMO, Magento
Data-Driven Marketing: Hype vs. Reality
Kevin Maloney, CEO, IEC
International Executive Council
CMO Rockstars Panel
Moderated by Tim Moran - Andrea Ward, CMO, Magento - Jeanniey Mullen, CMO, Mercer - David McKillips, SVP In-Park Services, Six Flags - Akbar Jaffer, CMO, ZorroSign Inc.
Eric Lundbohm, CMO-Lead, IMA
Cybersecurity Basics for Marketing Departments
Peter Lopez, Cloud Solutions Architect, Microsoft
Dynamic Security in the Digital Age
Perry Viscounty, Latham & Watkins LLP
Disclosing Paid Endorsements: Being Mindful of Risk and Reward
Cammie Croft, Chief Community Officer, Managing Director, FWD.us
Immigration Reform
MarTech and Global Customer Experience Panel
Moderated by Bryan Rand, VP Sales, TransPerfect - Michelle Frank, Senior Manager, Global E-Commerce, Harman - Jeff Hassemer, Chief Strategy Officer, Alterian - Michael Aburas, Integrated Media Director, MGM Resorts International
- Lunch, Awards, and Entertainment12:30 PM
Entertainment by Mentalist Kevin Viner
DAY 2 & 3 | Friday Afternoon, Sep 29
Enclave Conference Center & Encore Resort
- Afternoon Program1:30 PM
Victor Cho, CEO, Evite
Diversity in the Workplace
Hope Frank, Global Marketing & Experience Officer, Futurist, Mercer
Digital Transformation and how critical it is to evolve as a marketing team, during the global dynamics of Artificial Intelligence, Machine Learning and Predictive Modeling.
Jeanniey Mullen, CMO, Mercer
Marketing from the Inside Out: People Marketing
Women Innovators Panel
Moderated by Jeanniey Mullen, CMO, Mercer - Alma Derricks, CMO, El Rey Network - Lindsey Germono, President, Germono Advertising Company - Ruth Brajevich, VP & Strategic Initiatives, Ware Malcomb - Lindsey Carnett, CEO, Marketing Maven - Isabelle Bart, Marketing Communications Director, American Association of Critical-Care Nurses - Mariam Ayoade, Product Team Lead, Digital Services, digitXplus
Alma Derricks, CMO, El Rey Network
From Minority to Majority: How US Latinos are Redefining “Mass” and “Media”
Jay Symonds, Senior Account Executive, Amazon
Amazon Innovations
Business Intelligence and Marketing Innovations Panel
Moderated by Jay Symonds, Senior Account Executive, Amazon - Perry Evoniuk, CTO, Evite - Tracy Morgan, Sr. Director, Engineering & Data Science, nContext - Tamara Gaffney, Principal Analyst, Adobe - Ryan Miyaki, Founder, Comped Marketing - Vitaly Pecharsky, Head of IT Operations, Slickdeals
Education Panel
Moderated by Yves Le Sieur, Sr. Director, VDS - Helen Norris, VP, CIO, Chapman University - David May, VP, Web & Digital Media, Chapman University - Dr. Stephane Muller, Business Programs Department Director, University of California, Irvine
Justin Andresen, Head of Sales, Drips
Conversations Matter
Marketing Technologies and Modern Day Tools Panel
Moderated by Aaron Hillegass, CEO, Big Nerd Ranch - Josh Decker, CEO, Tagboard - Susan Akbarpour, CEO, Mavatar - Adam Hua, VP Partnerships, CitizenNet - Warren Kay, CEO, SOCi - Thomas Bartke, Ecom Convert - Tyler Holliday, Director of Marketing, Ytel
Johnathan McGowan, CEO, TakeNote Global
Startup and Pitch Testimonial
IMA Startup and Pitch Challenge
Mark Samuel, CEO, IMPAQ
Leading Above the Noise: Transforming Your Organization and Yourself
Bill Eldien, CEO, Ketel One Vodka
Ketel One Vodka Tasting Experience
- Cocktail Networking, Catering & Exhibitor Showcase5:00 PM
- Bus Transfer6:00 PM
From Enclave to Encore
- Wynn XS Nightclub with David Guetta11:00pm - 4:00am Saturday
3131 S Las Vegas Blvd, Las Vegas, NV 89109
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